“A pleasurable headache.” “A bristling feeling as if a bug flew past my ear.” “That tickly feeling you get in your stomach when you drive over hills.” Since the term Autonomous Sensory Meridian Response (ASMR) was coined six years ago, millions of devotees have struggled to describe the satisfaction they experience when listening to certain types of soothing sounds and voices. This story is from Kinfolk Issue Twenty-Three Buy Now Related Stories Arts & Culture Issue 49 Karin Mamma Andersson Inside the moody, mysterious world of Sweden’s preeminent painter. Arts & Culture Issue 49 Mass Destruction “Artists are often left baffled by the fact that they have millions of monthly streams, yet only a couple of thousand followers on social media.” Arts & Culture Issue 49 On the Cheap The greatness of cultural worsts. Arts & Culture Issue 43 Signal Boost How status anxiety drives culture. Arts & Culture Issue 38 Memes of Communication A conversation about digital folklore. Arts & Culture Issue 36 Designated Drudgery How to take a load off.