Josephine Akvama Hoffmeyer is an equal opportunity designer. “There’s no such thing as an ugly color, a bad color or a beautiful color. And I don’t have a favorite color, ” says the creative director of File Under Pop, the Copenhagen-based design studio she founded in 2015. Its name is a nod to Hoffmeyer’s past: A former professional singer, she once performed backing vocals for Joe Cocker and Rick Astley. Equally fitting, the 64 colors in File Under Pop’s paint This story is from Kinfolk Issue Thirty-Four Buy Now Related Stories Design Issue 50 Frama The creative company where community is more than just a mood board. Design Issue 49 At Work With: Muller Van Severen How a home renovation birthed one of Europe’s most distinguished design duos. Design Fashion Issue 49 Reid Bartelme & Harriet Jung An inquiry into costume design. Design Interiors Issue 49 Mimi Shodeinde An audience with the architect. Design Interiors Issue 48 At Work With: Studio Utte A visit to the small, sophisticated Milanese studio of Patrizio Gola & Guglielmo Giagnotti. Design Issue 48 Off to Sea with Cyrill Gutsch Meet the self-appointed design ambassador for the oceans.
Design Issue 49 At Work With: Muller Van Severen How a home renovation birthed one of Europe’s most distinguished design duos.
Design Interiors Issue 48 At Work With: Studio Utte A visit to the small, sophisticated Milanese studio of Patrizio Gola & Guglielmo Giagnotti.
Design Issue 48 Off to Sea with Cyrill Gutsch Meet the self-appointed design ambassador for the oceans.
