Anywhere you go in the world, you can find the same café. You know the aesthetic: hanging plants, exposed brick, raw concrete. This ubiquitous aesthetic is traceable to Instagram. As the platform grew, businesses that wanted to attract the young and hip began taking design cues from the most popular Instagram photos. Interiors began to be designed from Instagram for Instagram. The social media platform made millennial-chic interior design accessible to the aesthetically inclined from Tokyo to Tulsa. But Instagram, if you ask a Gen Zer, is desperately unhip. The social media platform du jour is TikTok, and the things people post most frequently on TikTok are snippets of themselves dancing. Could TikTok have the same impact on choreography as Instagram did on interior design? This story is from Kinfolk Issue Thirty-Nine Buy Now Related Stories Arts & Culture Issue 51 Emily Gernild The Danish painter breathing new life into an old medium. Arts & Culture Food Issue 51 Imogen Kwok The artist takes food styling quite literally, creating accessories out of fruits and vegetables. Arts & Culture Design Issue 51 How to Make a Chair And do it on a tiny budget. Arts & Culture Issue 51 Odd Jobs The comedian with strong opinions about your home décor. Arts & Culture Issue 51 Tall Order The hidden depths of height. Arts & Culture Films Issue 51 Vicky Krieps An interview with the actor.
Arts & Culture Food Issue 51 Imogen Kwok The artist takes food styling quite literally, creating accessories out of fruits and vegetables.