Without categories, the world would be a bewildering jumble of unrecognizable objects. When we encounter something new—a chair, a tree, a dangerous situation—we know what it is because it looks like something we’ve seen before. As it is with chairs, so it is with people. We plot their extroversion, their compassion, their neuroticism in relation to others—a million tiny signals that coalesce into the thing we label personality. Today, personality tests have simplified, and monetized, this complex calculation. At interviews, assessment centers and team bonding events, testing is ubiquitous. Matchmakers and their online equivalents entice us with the promise that every question answered will bring us one step closer to unlocking our perfect partner. Some devotees even turn to personality tests when making important life decisions. “It was like I’d pulled up the blanket over the universe and looked at God, ” says Kaila White, an American This story is from Kinfolk Issue Twenty-Two Buy Now Related Stories Arts & Culture Issue 19 Going Incognito We all secretly wonder what mischief we’d make if invisible: When our identity is hidden, everything seems possible. Arts & Culture Issue 19 The Best Policy Sometimes we talk to each other without feeling heard. Honesty—a most intimate interaction—can be just as thrilling as its more devious inverse. Arts & Culture Issue 19 A Sense of Suspense With unhinged imaginations and mountains of cliff-hangers, the filmmakers behind the sci-fi podcast Limetown have all the makings of a scary story. Arts & Culture Issue 19 Like Clockwork In this new column about time, we learn how slipping off our watches makes us feel like deadline-damning renegades. Food Issue 19 My Kitchen Table: Dominique Crenn French-born chef Dominique Crenn knows how to keep a level head and relishes the nights when she gets to cook to her own soundtrack. Food Issue 19 Recipe: Chamomile Cookies When your day is filled with too much excitement, taking time to sit quietly with these calming morsels and a cup of tea could be just the antidote.