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The Art

of Seeing

  • Design
  • Partnerships

Hone your eye for detail, in partnership with LINDBERG.
Words by John Burns.

Although there is no correct or incorrect way to engage with an exhibition, museum researchers have reported the average visitor spends just 15 to 30 seconds in front of a work of art. What would you see if you spent a minute (or ten) longer? Since 2008, museums around the world have been hosting a Slow Art Day every April 4th. Participants examine five works of art for 10 minutes each—an invite to experience the works, as opposed to simply seeing them. In partnership with LINDBERG, and to celebrate the brand’s exceptional eye for detail, Kinfolk’s creative team toured Copenhagen’s galleries and museums to revisit some favorite statues—and linger over the details we might normally have missed.

This post was produced in partnership with LINDBERG.

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