Wooden items and cork cone by HAY; bottle by Menu; vase by Bolia; boxes by ferm LIVING It’s human nature to want things, but have you ever wondered why some objects or products affect you more than others? Dr. Beth Altringer, a professor at Harvard University’s Graduate School of Design, has dedicated her life’s work to that question. Her research focuses on what makes some designs more desirable than others, and she also founded the Desirability Lab, a think tank that “combines psychological research and hands-on design” to help creative innovators design products and services that This story is from Kinfolk Issue Eighteen Buy Now Related Stories Design Issue 42 Light Snack A luminous celebration of gelatin. Design Issue 42 Studio Tour: Fernando Caruncho Gardens sit between the natural and the artificial. George Upton meets the man mediating between the two. Design Issue 42 My Favorite Thing The garden designer, Fernando Caruncho, shares the story behind a painting of his mother. Design Issue 41 At Work With: Orior Brian Ng meets the Irish family making New York’s favorite furniture. Design Issue 39 Pierre Yovanovitch Pierre Yovanovitch’s ultimate design showroom is also his home of more than a decade. Annick Weber meets the man with the keys to the castle. Design Partnerships Issue 39 Nathalie Du Pasquier An interview with the painter turned tile designer.