“The art world has a unique, potent voice that can amaze, surprise, shock, teach and stun”

Originally from a small coastal town in the Netherlands, Arthur Groeneveld started as a one-man show with his first company, A Guy Named Arturo. He then co-founded the creative consulting collective 1kg before he and his partner in business and life, Bamboo van Kampen, began working with clients ranging from boutique hotels to publications through their agency, Arturo Bamboo. While working with such diverse businesses, institutions and individuals might seem overwhelming, Arthur has learned to allow the stress to extend and not shrink his creative boundaries.

You jump between a lot of different mediums. How does this breathe life into your work?
This diversity along with its many spillover effects is what makes my work so absorbing. At one point I realized that you only have one life—...