Nell WulfhartAdvice from a decision coach.

Nell WulfhartAdvice from a decision coach.

Issue 49

, Starters

  • Words Jenna Mahale
  • Photograph Peter Bogaczewicz

People are always coming to Nell Wulfhart with questions: Should I break up? Should I have a baby? Should I take this job? Should I adopt a dog? Should I give the dog back? “That was a couple of people, actually,” she says, speaking from her home in Montevideo, Uruguay. 

Wulfhart, a decision coach who previously wrote a travel column for The New York Times, left her native Philadelphia to live abroad more than two decades ago. In 2013, friends convinced her to make a business out of her knack for guiding others. Now, Wulfhart has built a successful career on the strength of a simple but powerful idea: that most seemingly indecisive people are simply looking for a permission slip to do what they really want.

Jenna Mahale: How would you describe what you do? 

Nell Wulfhart: I help p...


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