For millennia, our fascination with precious metals has been tied to the search for a better life. Consider the twin goals of medieval alchemists: firstly, to make gold, secondly, to find an elixir to cure all disease. Although alchemists have long been discredited and their search for a miracle superseded by the slower marvels of science and medicine, they were oriented to the same goals as much of humanity: riches and long life. As the poet W.B. Yeats wrote in Rosa Alchemica in 1896, “Their doctrine was no mere chemical fantasy, but a philosophy they applied to the world, to the elements, and to man himself.” Today, health is wealth, and the key to a longer life is an active one. In partnership with G-SHOCK, Kinfolk spent a day in the studio experimenting with these various inspirations, combining metal hoops, weights and rods with the GMS2100PG1A4—an octagonal watch with a rose gold bezel. This story was produced in partnership with G-SHOCK. TwitterFacebookPinterest Related Stories Design Issue 49 At Work With: Muller Van Severen How a home renovation birthed one of Europe’s most distinguished design duos. Design Fashion Issue 49 Reid Bartelme & Harriet Jung An inquiry into costume design. Design Issue 49 Good Enough The case for plainness. Design Issue 49 Marcio Kogan On the pursuit of perfection. Design Interiors Issue 49 Mimi Shodeinde An audience with the architect. Design Issue 48 Studio Visit: Anupama Kundoo The Berlin-based architect knows what the city of the future should look like. In fact, she’s already built it.